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06/17/2014

Sponsorship…Details Inside

Sponsorship in sports is a major revenue generating opportunity. In 2013, sports sponsorships grew to $20 billion, about one-third of […]
06/13/2014

New Team?  New App!

Recently, there have been several new franchises in the MLS announced for the upcoming years.  New York City FC and […]
06/03/2014

iBeacons: A Case Study

If you can’t already tell, we’re pretty big believers in beacon technology and are convinced it will have a huge […]
05/27/2014

The Difference Between Having an App and Having Engagement

Most sports teams have a mobile app offering.  This, however, does not mean that they are truly engaging their fans […]
05/20/2014

One App, Two Audiences

There are two fundamental audiences that sports apps should always address during games: in-venue fans and out-of-venue fans.  The experiences […]
05/06/2014

Art is Power

Today, we’ll address the importance of art and design in sports apps.  The importance of art and design for sports […]
04/29/2014

So Your Team's Not in the Playoffs…

It’s that special time of year again…NBA Playoffs!  Fans of all playoff teams are enjoying some great basketball right now […]
04/22/2014

It's Time To Rethink Your Mobile Advertising

With more new data coming back for 2013, indications that mobile advertising continues to be the fastest growing advertising platform […]
04/15/2014

Mobile Advertising 2013 Numbers Are In!

The full 2013 numbers are in and it’s official: mobile advertising is the fastest growing advertising format. From 2012 to 2013 mobile […]