Auburn Athletics, FOX Sports College Properties and Hopscotch, a mobile-technology leader for sports and live events, released the new official mobile app of Auburn Athletics. It is free and available for immediate download on the App Store and on Google Play.
“It was important for us to upgrade our mobile app presence with the latest and greatest technology,” Associate Athletics Director for Strategic Communications Cassie Arner said.
“This new app lets Auburn fans engage with their favorite teams in a more personalized way. This app also creates better opportunities to deliver needed information and compelling content directly to our fans.”
The new app provides:
“It is an honor and a privilege to bring our best-in-class mobile technology to Auburn,” said Laurence Sotsky, Hopscotch Founder and CEO. “Auburn, FOX and Hopscotch are creating unique, innovative mobile experiences that thrill sports fans all year round.”
FOX Sports College Properties manages the university’s multimedia rights and sponsorship sales under the newly formed Auburn Sports Properties team. FOX plans to use its PROcast mobile video platform to offer exclusive, behind-the-scenes videos of Auburn student-athletes that can only be found in the Auburn Athletics app. Verizon is on board as the app’s title sponsor.
“We are excited to engage the AU fan base through a new creative blend of content creation, customized interactions, and compelling inside access that will keep them coming back to the app,” said Chris Davis, Vice President/General Manager, Auburn Sports Properties. “That high level of fan experience, in turn, creates unique opportunities for Auburn to partner with major brands.”
Download the app: http://auburn.gohops.io/Get_Auburn_App
About FOX Sports College Properties
FOX Sports College Properties, a division of FOX-owned Home Team Sports, is a full-service sales and marketing organization representing some of the biggest brands in college athletics, including Auburn, Michigan State, Georgetown, Southern California, Villanova, and the BIG EAST Conference. The mission of FOX Sports College Properties is to create long-term strategic partnerships through customized, integrated marketing programs that deliver great value while addressing the needs and objectives of the athletic departments and corporate partners. Additionally, FOX Sports College Properties owns and operates the Continental Tire Las Vegas Invitational and the Continental Tire Las Vegas Classic college basketball tournaments.
Hopscotch (GoHopscotch.com) is a leader in mobile-platform technology that makes it easy for colleges, sports teams and event organizers to build scalable, affordable mobile apps. The Hopscotch platform combines a feature-rich content-management system with an open-API architecture, aggregating a variety of mobile technologies into a single fan-engagement destination.