LOS ANGELES, Calif., Nov. 15, 2017 – Hopscotch, the leading developer of the most comprehensive mobile engagement platform for sports, live events, venues and colleges, today announced the successful closing of $5M in Series B funding. The funding round includes new investors Jackson Capital Management, Pittco Capital Partners and Jim Armstrong of Clearstone Venture Partners and March Capital Partners. Series A lead investors Mosaik Partners and Albrecka LLC participated in the financing as well. Alan Garner, Managing Director of Jackson Capital Management, will join the board of directors. Jim Armstrong will join the board of advisors.
“We couldn’t be more excited about the growth we’ve experienced this year,” said Laurence Sotsky, CEO and President of Hopscotch. “On every metric we’ve been absolutely on fire; net new customers, product development, monthly active users, ad impressions and revenue. We’ve quickly become the biggest mobile publisher in collegiate sports and have achieved market leadership in all five of the biggest collegiate athletic conferences. This raise will allow us to accelerate our product roadmap as well as begin attacking new industry verticals.”
Howard Mergelkamp, Mosaik Managing Partner and Chairman of the Hopscotch Board said “I couldn’t be happier with the progress the company has made as well as the addition of experienced new investors.”
The Hopscotch mobile platform currently powers the official mobile app for more than 100 major colleges, teams, entertainment venues and live events. It uniquely provides in-venue functionality that offers access to services like in-seat ordering from concession stands, parking pass purchases, and wayfinding. It also provides opportunities for organizations to grow and monetize their mobile presence with additional revenue through sponsorships and advertising. Further solidifying Hopscotch as the mobile app leader for college sports, it is contracted with a major sports TV network to display exclusive multimedia content inside their college apps.
Hopscotch will use the new funding to accelerate their road map and create Hopscotch Labs, which will explore emerging technology and its impact on fan engagement, including augmented reality and artificial intelligence. The company will also use the funds to improve current products and features among existing verticals.
Hopscotch previously closed $12.5M in Series A funding led by Mosaic Partners.
Hopscotch is the developer of the most comprehensive mobile engagement platform for sports, live events, venues and colleges. The Hopscotch platform combines a feature-rich content management system with an open API architecture, aggregating a variety of mobile technologies into a single fan engagement destination. It reaches fans using geofencing and multi-dimensional segmentation to optimize marketing and revenue opportunities. Based in Los Angeles, California, Hopscotch’s goal is to leverage technology to drive fan engagement. For more information, visit gohopscotch.com, call 310-773-3290 or engage on Twitter @gohops.
Hopscotch and the Hopscotch Logo are either registered trademarks or trademarks of Gohopscotch, Inc. Other product names mentioned herein may be trademarks and/or registered trademarks of their respective owners and are hereby recognized.